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Will Robinson

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    Voter Turnout Strategies

    WomenVote USA hosted the forum “Colloquium on Women Voters: The Defining Vote.” Female strategists participated in a panel titled “Turning Out Women Voters: Roundtable on Best Practices.”…

    128 views
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    Campaign Fundraising

    Mr. Stone spoke about campaign financing, especially congressional campaigns. He focused on how to raise funds for non-incumbents from both political action committees and individuals and ho…

    26 views
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    Polling and Strategies

    Professor Diane Feldman talked about getting the most out of polling research, using polling to help develop a message, and designing polling questions. She took questions from the students.

    81 views
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    Nonpartisan Voter Targeting

    Will Robinson, Campaign Management Institute Co-director, discussed getting demographic and electoral information on all voters in a locality and how to get voters out to vote. He took quest…

    56 views
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    Voter Targeting

    Campaign Management Institute Co-Director Will Robinson discussed how to reach partisan voters through demographic and electoral targeting. He also took questions from the students.

    47 views
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    Comparing Local and State Races

    Mr. Will Robinson, of the media consulting firm "MacWilliams, Cosgrove, Snider, Smith & Robinson", talked about the differences between state and local campaigns and how to write a campaign …

    35 views
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    Winning Campaigns in the 1990's

    Political consultants talked about the ever evolving state of U.S. political campaigns in the 1990's, and the growing importance of campaign consultants. Panelists included White House polls…

    47 views
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    Voter Recruitment

    Tom Lindenfeld, campaign director of the Democratic National Committee, addressed recruiting voters in campaigns. He stressed the importance of identifying who will be voting for you and why…

    114 views
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    Voter Identification

    Mac Hansbrough discussed using phone banks to identify voters in a campaign. He emphasized “retail” or voter-specific telemarketing to contact voters rather than a “wholesale” hit-or-miss. H…

    85 views
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    Campaign Fund Raising

    This secment of a 2 week seminar at AMERICAN UNIVERSITY LOBBYING INST. class at the SCHOOL OF PUBLIC AFFAIRS was intended to teach students about the lobbying profession. The discussion ce…

    65 views
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    Media Coverage of Campaigns

    This class-room session of CAMPAIGN MANAGEMENT INSTITUTE at AMERICAN UNIVERSITY teaches students how to write a comprehensive campaign plan. Instructor Will Robinson, PROGRAM DIRECTOR, CA…

    37 views
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    Campaign Management Institute Preview

    Mr. Thurber discussed the objectives of the Center for Congressional and Presidential Studies, as well as the organization of the Campaign Management Institute. The organizer of the Campaign…

    60 views
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    America's Political Environment

    Candice Nelson and Will Robinson discussed the Campaign Management Institute’s two-week program that students are participating in. After their introduction, Charlie Cook discussed the U.S. …

    168 views
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    1994 Senate Race Overview

    Mr. Foley spoke about the Democratic Party’s outlook for the 1994 Senate elections. He underscored the fact that this will be a difficult year for Democrats and incumbents in general.

    72 views
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    1994 Senate Campaigns

    Dave Carney, Deputy Executive Director of the National Republican Senatorial Committee, talked about the Republican view of upcoming senatorial races. He focused on the Fowler-Coverdale Sena…

    67 views
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    Religious Activism in Political Campaigns

    Michael Schwartz, the director of Free Congress Center for Social Policy, and Mark Solomon, political director from the National Jewish Democratic Council, talked about the impact of the “Ch…

    44 views
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    Targeting and Lobbying

    Will Robinson talked about how lobbyists use different kinds of information to influence specific public officials.

    37 views
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    Campaign Strategy, Theme, and Message

    Bill Sweeney addressed the Campaign Management Institute at American University. He discussed campaign strategy focusing on the theme and message of a political campaign.

    57 views
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    Campaign Opposition Research

    Terry Cooper addressed the Campaign Management Institute at American University. He discussed opposition research and survey research for political campaigns.

    45 views
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    Paid Media Strategies

    Joe White spoke to a class attending the Campaign Management Institute at American University on strategies for the use of paid media, including print advertisements and television commercia…

    55 views
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