Voter Targeting in Campaigns
Tom Bonier spoke to students about campaign strategy and identifying potential voters to target during campaigns. Among the topics he addres… read more
Tom Bonier spoke to students about campaign strategy and identifying potential voters to target during campaigns. Among the topics he addressed were developing targeting and marketing plans, effective means of reaching targeted voters, and allocating resources. He also responded to questions from the students. close
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- Liz Chadderdon Coordinator American University->Campaign Management Institute
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