Pentagon Press Office
Apr 23, 1991
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The two military panelists discussed how the Pentagon Press Office handled the media relations during the Persian Gulf War. They gave their perspectives based on some time having elapsed in order to form a broader .. Read More
The two military panelists discussed how the Pentagon Press Office handled the media relations during the Persian Gulf War. They gave their perspectives based on some time having elapsed in order to form a broader perspective and context for their remarks. Col. Monteverde likened his position to that of a ringmaster because he is not the featured performer, but he does have to coordinate the efforts of all the frontline performers in the Department of Defense. Major Wood was one of these “senior performers” as she handled the news desk and the numerous queries from the press and public. Col. Monteverde said that of any situation thus far, the Persian Gulf War is the fruition of Marshall McLuhan’s prediction of the “global village.” This concept envisioned a situation where the whole world would be instantaneously linked and so the majority of society could experience a distant situation at the same time through the same frame of reference. With the Persian Gulf War, mass media technology brought the war into millions of people’s lives even though they were far from the actual situation. Maj. Wood also related her personal experience with the war. She spoke of how her work with Operation Just Cause in Panama now pales in comparison to Operation Desert Storm in the Persian Gulf. Maj. Wood talked about the feelings of the staff in the information office in Washington, DC as opposed to the Middle East. She said that she and others felt guilty that they were in the safety of the United States while soldiers were in dangerous situations fighting for them.