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The Real Pepsi Challenge
2007-04-21T15:59:32-04:00https://ximage.c-spanvideo.org/eyJidWNrZXQiOiJwaWN0dXJlcy5jLXNwYW52aWRlby5vcmciLCJrZXkiOiJGaWxlc1wvNzhjXC8xOTc2NTYtbS5qcGciLCJlZGl0cyI6eyJyZXNpemUiOnsiZml0IjoiY292ZXIiLCJoZWlnaHQiOjUwNn19fQ==Seven years before Jackie Robinson broke baseball’s color barrier in 1947, a group of African-American businessmen was hired by Pepsi-Cola Co. in Queens, New York becoming among the first African-Americans to work in professional jobs in corporate America. New York University’s Institute of African American Affairs (IAAA) hosted a roundtable discussion, “Breaking the Color Barrier in Corporate America,” that included one of these pioneers. Also part of the panel was Stephanie Capparell, who chronicled this period in her book, The Real Pepsi Challenge: The Inspirational Story of Breaking the Color Barrier in American Business, published by Free Press. After their discussion the participants responded to audience members' questions.
Seven years before Jackie Robinson broke baseball’s color barrier in 1947, a group of African-American businessmen was hired by Pepsi-Cola C…
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Seven years before Jackie Robinson broke baseball’s color barrier in 1947, a group of African-American businessmen was hired by Pepsi-Cola Co. in Queens, New York becoming among the first African-Americans to work in professional jobs in corporate America. New York University’s Institute of African American Affairs (IAAA) hosted a roundtable discussion, “Breaking the Color Barrier in Corporate America,” that included one of these pioneers. Also part of the panel was Stephanie Capparell, who chronicled this period in her book, The Real Pepsi Challenge: The Inspirational Story of Breaking the Color Barrier in American Business, published by Free Press. After their discussion the participants responded to audience members' questions. close
Seven years before Jackie Robinson broke baseball’s color barrier in 1947, a group of African-American businessmen was hired by Pepsi-Cola C… read more
Seven years before Jackie Robinson broke baseball’s color barrier in 1947, a group of African-American businessmen was hired by Pepsi-Cola Co. in Queens, New York becoming among the first African-Americans to work in professional jobs in corporate America. New York University’s Institute of African American Affairs (IAAA) hosted a roundtable discussion, “Breaking the Color Barrier in Corporate America,” that included one of these pioneers. Also part of the panel was Stephanie Capparell, who chronicled this period in her book, The Real Pepsi Challenge: The Inspirational Story of Breaking the Color Barrier in American Business, published by Free Press. After their discussion the participants responded to audience members' questions. close
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