Paid Media Strategies

Joe White spoke to a class attending the Campaign Management Institute at American University on strategies for the use of paid media, inclu… read more

Joe White spoke to a class attending the Campaign Management Institute at American University on strategies for the use of paid media, including print advertisements and television commercials by political campaigns. He also spoke about the content that should be included in paid media by a candidate and the selective use of media at certain times in the campaigns. close

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  • Will Robinson Director American University->Campaign Management Institute
  • Joe White Consultant Democratic National Committee

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Paid Media Strategies

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Program ID:
36775-1
Category:
Public Affairs Event
Format:
Forum
Location:
Washington, District of Columbia, United States
First Aired:
Jan 04, 1993 | 3:18pm EST | C-SPAN 1
Last Aired:
Jan 10, 1993 | 5:12am EST | C-SPAN 2

Airing Details

  • Jan 04, 1993 | 3:18pm EST | C-SPAN 1
  • Jan 05, 1993 | 7:26am EST | C-SPAN 2
  • Jan 10, 1993 | 5:12am EST | C-SPAN 2
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Paid Media Strategies

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