The most popular programs for the Commercials Tag http://www.c-spanvideo.org/browse?topic=254 en-US Copyright 2013, National Cable Satellite Corporation info@c-spanarchives.org (National Cable Satellite Corporation) info@c-spanarchives.org (National Cable Satellite Corporation) Fri, 30 Oct 1992 00:00:00 GMT Thu, 20 Jun 2013 05:39:48 GMT Independent candidate Ross Perot appeared in a 30 minute political campaign commercial to be aired on network television during the final weekend before the election. Mr. Perot sat at a desk and pointed at various graphs with his "voodoo stick," which now featured an artificial alligator claw on one end. During the commercial, Mr. Perot criticized the performance of Democratic presidential nominee Gov. Bill Clinton as governor of Arkansas. At one point, he pointed to a picture of a chicken and stated that Gov. Clinton's policies in Arkansas, applied to the country as a whole, would have the U.S. population plucking chickens for a living. http://www.c-spanvideo.org/program/34277-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/34277-1 Fri, 30 Oct 1992 00:00:00 GMT Bill Adair talked about a series of "attack ads" from the 2010 midterm elections. Topics included what is true or false about the ads, and the impact of negative ads during a campaign. He also responded to telephone calls and electronic communications. http://www.c-spanvideo.org/program/295917-5 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/295917-5 Fri, 30 Oct 1992 00:00:00 GMT Mr. Perot discussed his plans for the economy, the federal budget, the budget deficit, and the national debt. Sitting at a desk in his office, Mr. Perot used color charts and graphs and a "voodoo stick" as a pointer to explain his solutions for the economic problems of the country. This was the second nationally televised thirty minute broadcast for which Mr. Perot's campaign purchased to present his ideas. It was recorded on October 15 for broadcast on NBC October 16, 1992 at 22:30 EDT. http://www.c-spanvideo.org/program/33206-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/33206-1 Fri, 30 Oct 1992 00:00:00 GMT Researchers with Vanderbilt University and YouGov's Ad Rating Project presented new data on voter responses to 2012 presidential campaign ads, and afterward political scientists talked about the results of the study. Some of the topics they discussed were what sways elections, campaigns' use of social media, the impact of super political action committees (super PACs), and the effectiveness of campaign ads in relation to the amount spent. http://www.c-spanvideo.org/program/307195-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/307195-1 Fri, 30 Oct 1992 00:00:00 GMT Evan Tracey talked about the impact of political ads on the upcoming midterm elections. He also discussed the messages that ads send and voter response to them, and he responded to telephone calls and electronic communications. Several political ads were shown, including one that is a response to Sarah Palin's "Mama Grizzlies" ad. This program was part of a week-long "Washington Journal" series on politics. The product IDs for the other parts are 295275-6, 295298-5, 295311-5, and 295243-5. http://www.c-spanvideo.org/program/295255-5 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/295255-5 Fri, 30 Oct 1992 00:00:00 GMT Speakers talked about the impact of negative political advertising on the 2012 election. Topics included the history of negative ads, the number of ads being put out in 2012, and how those ads affect people's views on politics. They played several television commercials from past presidential elections and responded to questions from the audience. http://www.c-spanvideo.org/program/304576-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/304576-1 Fri, 30 Oct 1992 00:00:00 GMT On September 7, 1964, at approximately 9:50 p.m. NBC ran an ad for the presidential election campaign of Lyndon Johnson. The advertisement, featuring a little girl plucking a daisy followed by images of nuclear destruction, became known as The Daisy Girl Ad, and is often cited as one of the most important campaign commercials ever created. Professor Robert Mann, author of the book [Daisy Petals and Mushroom Clouds: LBJ, Barry Goldwater, and the Ad that Changed American Politics], was joined in discussion by the actress who portrayed the Daisy Girl and the commercial's art director. The campaign commercial, originally called "Peace, Little Girl, and several other ads from the Johnson campaign were shown. The panelists also responded to questions submitted by members of the audience. http://www.c-spanvideo.org/program/302628-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/302628-1 Fri, 30 Oct 1992 00:00:00 GMT Academics presented research findings on the effectiveness of political fact checking. Topics included how misinformation affects attitudes despite correction work, ways that journalists can increase the likelihood that fact checking will overcome misinformation, and the question of whether fact checking works or backfires. Justin Peters showed examples of exemplary print and broadcast fact checking. Several campaign ads were shown. The program included questions from audience members. The forum started with a video for television stations engage in ad watching in local broadcasts. http://www.c-spanvideo.org/program/308407-2 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/308407-2 Fri, 30 Oct 1992 00:00:00 GMT Moderated by Mr. Statham, Republican incumbent Governor Schwarzenegger and Democratic challenger Mr. Angelides debated state and national issues. The debate was 'conversational' with no beginning and ending statements and no time limits. The questions came from California citizens on line at Californiadecides.com. The program included campaign commercials. The debate, sponsored by the California Broadcasters Association, was held in Capistrano Hall at California State University-Sacramento. http://www.c-spanvideo.org/program/194715-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/194715-1 Fri, 30 Oct 1992 00:00:00 GMT Robert Mann showed many print and television ads as he lectured on the history of political advertising. Topics included the themes continuously used in political campaigns. He also emphasized the changes in advertising catalyzed by the iconic 1964 "Daisy Girl" television commercial produced by the presidential campaign of Lyndon Baines Johnson. http://www.c-spanvideo.org/program/299242-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/299242-1 Fri, 30 Oct 1992 00:00:00 GMT A look at the history of Presidential Campaign Posters. The editors of a Library of Congress book on the topic use examples of posters from their vast collections to discuss the differences between competing candidates of the nineteenth and twentieth centuries. This event was hosted by the Library of Congress, and is about 45 minutes long. http://www.c-spanvideo.org/program/306692-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/306692-1 Fri, 30 Oct 1992 00:00:00 GMT The evolution of the "Harry and Louise" ads was shown. Two ads, paid for by the Coalition for Health Care Choices, opposed President Clinton's health care plan. Two other ads, paid for by the Democratic Party, urged citizens to contact members of Congress to support the president's plan. All the ads featured the characters "Harry" and "Louise." http://www.c-spanvideo.org/program/58575-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/58575-1 Fri, 30 Oct 1992 00:00:00 GMT Bill Adair talked about the accuracies and inaccuracies thus far in 2012 campaign ads, and he responded to telephone calls and electronic communications. Topics included the Wisconsin gubernatorial recall effort and the presidential commercials. Clips from several candidates' ads were shown throughout the program. C-SPAN Radio's Nancy Calo read news headlines at the end of the program. http://www.c-spanvideo.org/program/306378-3 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/306378-3 Fri, 30 Oct 1992 00:00:00 GMT This segment featured commercials from the Nixon and McGovern 1972 presidential campaigns. http://www.c-spanvideo.org/program/153283-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/153283-1 Fri, 30 Oct 1992 00:00:00 GMT Kenneth Goldstein talked about the latest technologies in customized political advertising used by political parties and election campaigns, including microtargeting. Microtargeting uses direct marketing data mining, i.e., online and office data collection, to track individual voters and identify potential supporters. He also responded to telephone calls and electronic communications. Candidates' ads were shown throughout the program. C-SPAN Radio's Nancy Calo read news headlines at the end of the program. http://www.c-spanvideo.org/program/304595-4 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/304595-4 Fri, 30 Oct 1992 00:00:00 GMT A 1960 campaign commercial was shown in which Eleanor Roosevelt read a statement urging citizens to vote for John F. Kennedy for president. http://www.c-spanvideo.org/program/153415-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/153415-1 Fri, 30 Oct 1992 00:00:00 GMT Patricia Murphy and Vaughn Ververs talked about the 2010 campaigns at the national and statewide levels, the tea party movement, the political mood of the nation, key issues affecting voters, jobs and the economy, and other issues. They responded to a video clip of Senate Minority Leader Mitch McConnell (R-KY) campaigning in West Virginia and to clips posted on the Web sites of the Senate candidates in Nevada and to ads from the Senate candidates in Pennsylvania. They also responded to telephone calls and electronic communications. Current political cartoons were shown at the end of the program. http://www.c-spanvideo.org/program/296196-5 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/296196-5 Fri, 30 Oct 1992 00:00:00 GMT Kenneth Goldstein compared the campaign ads of President Obama and Mitt Romney thus far in the presidential campaign, and he responded to telephone calls and electronic communications. Topics included the effectiveness of negative ads, and the amounts of money the candidates are spending. Campaign ads for both candidates were shown. C-SPAN Radio's Nancy Calo read news headlines at the end of the program. http://www.c-spanvideo.org/program/307351-4 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/307351-4 Fri, 30 Oct 1992 00:00:00 GMT C-SPAN re-aired a commercial by Mr. Perot originally shown on CBS. Mr. Perot discussed his ideas on the economy and other campaign issues. Sitting at a desk in his office, he used color charts and graphs and a pointer throughout his presentation on the budget deficit and the national debt. http://www.c-spanvideo.org/program/32999-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/32999-1 Fri, 30 Oct 1992 00:00:00 GMT Elizabeth Colton, author of [The Jackson Phenomenon] and former press secretary to the Jackson campaign, explores the private as well as public persona of Jesse Jackson. Colton analyzes the impact of the Jackson campaign on America politics and says that while Jackson might never become president, he has opened the door for a black president. The author also discusses the private Jesse Jackson and the way he handles his closest advisors and friends. Colton concludes by predicting what Jackson will do in the next four years. http://www.c-spanvideo.org/program/8143-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/8143-1 Fri, 30 Oct 1992 00:00:00 GMT This segment features 1968 campaign commercials from the Richard Nixon and Hubert Humphrey presidential campaigns. http://www.c-spanvideo.org/program/153104-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/153104-1 Fri, 30 Oct 1992 00:00:00 GMT Former Nixon administration lawyer and speech writer, Ben Stein, talked about the legacy and achievements of Richard Nixon and his personal encounters with the president. This was the keynote dinner address of the sixth of the "Richard Nixon Legacy Forums" held to celebrate the 20th anniversary of the Richard Nixon Library and Birthplace, now the Nixon Presidential Library and Museum. http://www.c-spanvideo.org/program/295352-2 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/295352-2 Fri, 30 Oct 1992 00:00:00 GMT CNN-YouTube debate for the Republican nomination. Members of the public made home videos where they asked a question for either all of the Republican candidates or for one specific person. CNN announced that 5000 videos were screened for the debate, before they chose what they considered to be the most topical issues. http://www.c-spanvideo.org/program/202591-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/202591-1 Fri, 30 Oct 1992 00:00:00 GMT David Schwartz presented numerous selections from his online exhibit, "The Living Room Candidate," which features more than 300 television commercials from every presidential election since 1952. He examined the persuasive techniques employed in these ads and explored the role of various technological platforms - from biographical films to 30-second television ads to YouTube - in the evolution of political advertising. Mr. Schwartz also responded to questions from members of the audience. "Delivering the Message: Advertising" was part of the symposium "Political Machines: Innovations in Campaigns and Elections," held in the Warner Bros.*Theater of the National Museum of American History. http://www.c-spanvideo.org/program/309204-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/309204-1 Fri, 30 Oct 1992 00:00:00 GMT In their book, [Whose Broad Stripes and Bright Stars: The Trivial Pursuit of the Presidency 1988], Germond and Witcover give a retrospective analysis of the 1988 presidential election. Calling the campaign a "tug-of-war over the flag," they discuss the patriotic issues that arose and are critical of the manner in which the press handled such matters. They specifically focus on the role of the campaign managers and point out the "defining events" leading up to the election. They share particularly interesting stories of the actual interviews that they conducted with candidates and managers. http://www.c-spanvideo.org/program/8879-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/8879-1 Fri, 30 Oct 1992 00:00:00 GMT Advertisements from the 1964 Johnson presidential campaign were shown, including the popular "Daisy" advertisement. http://www.c-spanvideo.org/program/153608-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/153608-1 Fri, 30 Oct 1992 00:00:00 GMT Commercials from 1960 presidential campaign featuring John F. Kennedy and Richard Nixon. http://www.c-spanvideo.org/program/152781-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/152781-1 Fri, 30 Oct 1992 00:00:00 GMT The Swift Boat Veterans for Truth issued a political ad refuting ads from the presidential campaign of Senator John Kerry that claim support from fellow Swift Boat veterans. http://www.c-spanvideo.org/program/183127-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/183127-1 Fri, 30 Oct 1992 00:00:00 GMT Tennessee and Massachusetts campaign coverage included background information on the states, the issues and how the races are playing. Also campaign commercials from a variety of races were shown. http://www.c-spanvideo.org/program/60882-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/60882-1 Fri, 30 Oct 1992 00:00:00 GMT Journalists and political ad fact checkers analyzed candidates' false or misleading speeches and political ads thus far in the 2012 election campaign. Panelists said both political parties are guilty of misleading ads, citing the 2010 health care law and the auto industry bailout as two examples. This was part of an Annenberg Public Policy Center forum on fact-checking and the 2012 elections. http://www.c-spanvideo.org/program/306174-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/306174-1 Fri, 30 Oct 1992 00:00:00 GMT A 1976 presidential campaign ad for President Ford. The ad emphasized that the U.S. was at peace under President Ford. http://www.c-spanvideo.org/program/153620-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/153620-1 Fri, 30 Oct 1992 00:00:00 GMT Commercials were shown for the Massachusetts gubernatorial campaign. http://www.c-spanvideo.org/program/173068-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/173068-1 Fri, 30 Oct 1992 00:00:00 GMT Mark Murray and Craig Gilbert talked about the coming Tuesday's recall election between incumbent Governor Scott Walker (R) and Milwaukee Mayor Tom Barrett (D). Topics included the latest developments in the 2012 general election campaign. They responded to telephone calls and electronic communications. Mr. Gilbert participated by video uplink from Milwaukee. Video clips were included on a debate between the contestants and campaign ads. The program ended with a preview of the LCV Wichita, Kansas, weekend on BookTV and American History TV. A video clip was shown of Lon Smith giving a tour of the Kansas Aviation Museum. http://www.c-spanvideo.org/program/306377-3 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/306377-3 Fri, 30 Oct 1992 00:00:00 GMT Independent presidential candidate Ross Perot spoke to supporters in a thirty minute political advertisement to air October 28 at 11:30 P.M. E.S.T. on the CBS network. The show, entitled, "Rally," featured excerpts from Perot campaign appearances and remarks from Perot supporters claiming Perot is a viable candidate. The show's title screen read, "Ross: You Bet Your Hat He Can Win." http://www.c-spanvideo.org/program/33760-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/33760-1 Fri, 30 Oct 1992 00:00:00 GMT The campaign commercials being aired in New Hampshire before the nation's first presidential primary in 1992 included ads from the Bush, Buchanan, Clinton, Brown Tsongas, Harkin, and Kerrey presidential campaigns. http://www.c-spanvideo.org/program/24450-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/24450-1 Fri, 30 Oct 1992 00:00:00 GMT President Johnson spoke about the dangers and responsibility of nuclear weapons. This segment was a campaign commercial for the 1964 Johnson presidential campaign. http://www.c-spanvideo.org/program/153609-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/153609-1 Fri, 30 Oct 1992 00:00:00 GMT In an election eve campaign overview, the impact, influence, and possible outcomes of the midterm elections were discussed by guests. They focused on races in Pennsylvania, Tennessee, Virginia, New York, Massachusetts, Florida, Texas and California. http://www.c-spanvideo.org/program/61378-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/61378-1 Fri, 30 Oct 1992 00:00:00 GMT Presidential campaign activities this week included the Pennsylvania primary and a speech by Elizabeth Dole to San Diego county Republicans in La Jolla, California. http://www.c-spanvideo.org/program/71490-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/71490-1 Fri, 30 Oct 1992 00:00:00 GMT A campaign advertisement from the 1976 Carter presidential campaign was shown. The advertisement focused on high inflation rates. http://www.c-spanvideo.org/program/154002-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/154002-1 Fri, 30 Oct 1992 00:00:00 GMT Campaign advertisements for Newt Gingrich and Mitt Romney were shown. http://www.c-spanvideo.org/program/303996-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303996-1 Fri, 30 Oct 1992 00:00:00 GMT Former Representative John Anderson (R-IL), an Independent presidential candidate in the 1980 election, talked about presidential politics. Video clips were shown, including political commercials and media coverage of the campaigns. College students in remote classrooms participated in the questioning. http://www.c-spanvideo.org/program/309163-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/309163-1 Fri, 30 Oct 1992 00:00:00 GMT A campaign advertisement for Richard Nixon's 1968 campaign was shown. http://www.c-spanvideo.org/program/153462-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/153462-1 Fri, 30 Oct 1992 00:00:00 GMT Maryland gubernatorial and Georgia gubernatorial and congressional campaigns coverage included background on the states and the candidates, the issues and the status of the races. http://www.c-spanvideo.org/program/61216-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/61216-1 Fri, 30 Oct 1992 00:00:00 GMT The ad for Senator Barack Obama's 2008 presidential nomination campaign released in Iowa known as "Interest" was shown. http://www.c-spanvideo.org/program/201730-9 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/201730-9 Fri, 30 Oct 1992 00:00:00 GMT Governor Reagan endorsed President Ford in a 1976 presidential campaign ad. http://www.c-spanvideo.org/program/153622-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/153622-1 Fri, 30 Oct 1992 00:00:00 GMT Two television commercials aired by the Richard M. Nixon Republican campaign and two by the George McGovern Democratic campaign were featured. http://www.c-spanvideo.org/program/25560-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/25560-1 Fri, 30 Oct 1992 00:00:00 GMT Independent presidential candidate Ross Perot introduced his family and reviewed his career during a 30 minute paid political commercial aired on ABC television on October 26, 1992. http://www.c-spanvideo.org/program/33699-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/33699-1 Fri, 30 Oct 1992 00:00:00 GMT Historic commercials were shown from the 1952 Dwight Eisenhower and Adlai Stevenson campaigns. http://www.c-spanvideo.org/program/152560-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/152560-1 Fri, 30 Oct 1992 00:00:00 GMT Three Eisenhower (R) and three Stevenson (D) television commercials are shown from the 1952 and the 1956 presidential campaigns. http://www.c-spanvideo.org/program/27288-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/27288-1 Fri, 30 Oct 1992 00:00:00 GMT The former head of CBS news in the 1950's, Sig Mickelson discusses issues surrounding his book, [From Whistle Stop to Sound Bite: Four Decades of Politics and Television.] He addresses his career and the evolution of network news coverage since his days with CBS. He focuses on technological change and the competition it produces between newspaper, cable, and telephone industries. Mickelson also analyzes the effect of TV coverage on the U.S. electorate. He attributes a decline in voter turnout since the 1950's to an increasing complexity of issues and a lack of development of major issues by the media. Currently a professor of journalism at San Diego State University, Mickelson concludes the interview by sharing his thoughts on the future of the network news industry. http://www.c-spanvideo.org/program/10541-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/10541-1 Fri, 30 Oct 1992 00:00:00 GMT