The most recent programs for the Commercials Tag http://www.c-spanvideo.org/browse?topic=254 en-US Copyright 2013, National Cable Satellite Corporation info@c-spanarchives.org (National Cable Satellite Corporation) info@c-spanarchives.org (National Cable Satellite Corporation) Wed, 16 Jan 2013 00:00:00 GMT Fri, 24 May 2013 01:26:37 GMT The National Rifle Association (NRA) released a statement after President Obama announced his proposals for legislative and executive actions to ban assault weapons and high-capacity ammunition magazines, implement universal background checks for all gun buyers, and to establish mental health and school safety measures.* An advertisement from the NRA was shown. http://www.c-spanvideo.org/program/310436-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/310436-1 Wed, 16 Jan 2013 00:00:00 GMT Anna Palmer talked about corporate clients who are paying lobbyists in Washington to protect their interests in the "fiscal cliff" negotiations. New political commercials on the issue were shown. She responded to telephone calls and electronic communications. At the end of the program C-SPAN Radio's Nancy Calo previewed Sunday morning political talk shows. "Fiscal cliff" referred to the impending tax increases and budget cuts at the end of 2012 if Congress failed to reach a budget agreement. http://www.c-spanvideo.org/program/309857-4 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/309857-4 Wed, 16 Jan 2013 00:00:00 GMT Former Representative John Anderson (R-IL), an Independent presidential candidate in the 1980 election, talked about presidential politics. Video clips were shown, including political commercials and media coverage of the campaigns. College students in remote classrooms participated in the questioning. http://www.c-spanvideo.org/program/309163-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/309163-1 Wed, 16 Jan 2013 00:00:00 GMT David Schwartz presented numerous selections from his online exhibit, "The Living Room Candidate," which features more than 300 television commercials from every presidential election since 1952. He examined the persuasive techniques employed in these ads and explored the role of various technological platforms - from biographical films to 30-second television ads to YouTube - in the evolution of political advertising. Mr. Schwartz also responded to questions from members of the audience. "Delivering the Message: Advertising" was part of the symposium "Political Machines: Innovations in Campaigns and Elections," held in the Warner Bros.*Theater of the National Museum of American History. http://www.c-spanvideo.org/program/309204-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/309204-1 Wed, 16 Jan 2013 00:00:00 GMT A campaign advertisement for the Mitt Romney-Paul Ryan campaign. http://www.c-spanvideo.org/program/308858-2 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/308858-2 Wed, 16 Jan 2013 00:00:00 GMT A campaign advertisement for the Barack Obama-Joe Biden campaign. http://www.c-spanvideo.org/program/308858-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/308858-1 Wed, 16 Jan 2013 00:00:00 GMT Telephone lines were open for viewer commentary on the question, "How effective are political ads?" At the end of the program Nancy Calo previewed the Sunday morning political talk shows that were to air on C-SPAN Radio. http://www.c-spanvideo.org/program/308808-2 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/308808-2 Wed, 16 Jan 2013 00:00:00 GMT Journalist Barbara Walsh talked about her time as a reporter at the [Eagle-Tribune] covering the Willie Horton trial and subsequent escape from prison. Her Pulitzer Prize-winning reporting was the basis for a 1988 presidential campaign advertisement criticizing Governor Michael Dukakis for the Massachusetts furlough program. C-SPAN's Local Content Vehicles (LCVs) made a stop in their "2012 LCV Cities Tour" in Augusta, Maine, on September 10-13 to feature the history and literary life of the community. Working with the Time Warner Cable local affiliate, they visited literary and historic sites where local historians, authors, and civic leaders were interviewed. The history segments air on American History TV (AHTV) on C-SPAN3 and the literary events/non-fiction author segments air on BookTV on C-SPAN2. http://www.c-spanvideo.org/program/308551-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/308551-1 Wed, 16 Jan 2013 00:00:00 GMT Academics presented research findings on the effectiveness of political fact checking. Topics included how misinformation affects attitudes despite correction work, ways that journalists can increase the likelihood that fact checking will overcome misinformation, and the question of whether fact checking works or backfires. Justin Peters showed examples of exemplary print and broadcast fact checking. Several campaign ads were shown. The program included questions from audience members. The forum started with a video for television stations engage in ad watching in local broadcasts. http://www.c-spanvideo.org/program/308407-2 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/308407-2 Wed, 16 Jan 2013 00:00:00 GMT Fred Davis spoke about his experiences in media strategy in the 2008 John McCain presidential campaign. He responded to questions from the audience. http://www.c-spanvideo.org/program/307246-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/307246-1 Wed, 16 Jan 2013 00:00:00 GMT A look at the history of Presidential Campaign Posters. The editors of a Library of Congress book on the topic use examples of posters from their vast collections to discuss the differences between competing candidates of the nineteenth and twentieth centuries. This event was hosted by the Library of Congress, and is about 45 minutes long. http://www.c-spanvideo.org/program/306692-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/306692-1 Wed, 16 Jan 2013 00:00:00 GMT Kenneth Goldstein compared the campaign ads of President Obama and Mitt Romney thus far in the presidential campaign, and he responded to telephone calls and electronic communications. Topics included the effectiveness of negative ads, and the amounts of money the candidates are spending. Campaign ads for both candidates were shown. C-SPAN Radio's Nancy Calo read news headlines at the end of the program. http://www.c-spanvideo.org/program/307351-4 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/307351-4 Wed, 16 Jan 2013 00:00:00 GMT Researchers with Vanderbilt University and YouGov's Ad Rating Project presented new data on voter responses to 2012 presidential campaign ads, and afterward political scientists talked about the results of the study. Some of the topics they discussed were what sways elections, campaigns' use of social media, the impact of super political action committees (super PACs), and the effectiveness of campaign ads in relation to the amount spent. http://www.c-spanvideo.org/program/307195-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/307195-1 Wed, 16 Jan 2013 00:00:00 GMT Telephone lines were open for comments on the effects of negative campaigning by presidential candidates on viewers' votes. http://www.c-spanvideo.org/program/307013-101 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/307013-101 Wed, 16 Jan 2013 00:00:00 GMT Telephone lines were open for comments on the effects of negative campaigning by presidential candidates on viewers' votes. http://www.c-spanvideo.org/program/307013-2 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/307013-2 Wed, 16 Jan 2013 00:00:00 GMT Bill Adair talked about the accuracies and inaccuracies thus far in 2012 campaign ads, and he responded to telephone calls and electronic communications. Topics included the Wisconsin gubernatorial recall effort and the presidential commercials. Clips from several candidates' ads were shown throughout the program. C-SPAN Radio's Nancy Calo read news headlines at the end of the program. http://www.c-spanvideo.org/program/306378-3 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/306378-3 Wed, 16 Jan 2013 00:00:00 GMT Mark Murray and Craig Gilbert talked about the coming Tuesday's recall election between incumbent Governor Scott Walker (R) and Milwaukee Mayor Tom Barrett (D). Topics included the latest developments in the 2012 general election campaign. They responded to telephone calls and electronic communications. Mr. Gilbert participated by video uplink from Milwaukee. Video clips were included on a debate between the contestants and campaign ads. The program ended with a preview of the LCV Wichita, Kansas, weekend on BookTV and American History TV. A video clip was shown of Lon Smith giving a tour of the Kansas Aviation Museum. http://www.c-spanvideo.org/program/306377-3 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/306377-3 Wed, 16 Jan 2013 00:00:00 GMT Journalists from local television markets talked about their fact-checking methods and campaign advertising in local markets. Among the issues they addressed were fact-checking techniques and the cost benefits of fact-checking investigations. They also showed examples of fact-checking segments produced for local audiences and answered questions from the audience. This was part of an Annenberg Public Policy Center forum on fact-checking and the 2012 elections. http://www.c-spanvideo.org/program/306174-3 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/306174-3 Wed, 16 Jan 2013 00:00:00 GMT Journalists and political ad fact checkers analyzed candidates' false or misleading speeches and political ads thus far in the 2012 election campaign. Panelists said both political parties are guilty of misleading ads, citing the 2010 health care law and the auto industry bailout as two examples. This was part of an Annenberg Public Policy Center forum on fact-checking and the 2012 elections. http://www.c-spanvideo.org/program/306174-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/306174-1 Wed, 16 Jan 2013 00:00:00 GMT Terri Jordan gave a tour of the Julian P. Kanter Political Commercial Archive at the University of Oklahoma's Political Communication Center. She showed the extent of the archive and the equipment required as she talked about how the collection was founded and maintained. Some political ads were shown as she talked about how political television commercials have changed over time, reflecting the changing landscape of American politics and culture. C-SPAN's Local Content Vehicles (LCVs) made a stop in their "2012 LCV Cities Tour" in Oklahoma City, Oklahoma, on April 9-12 to feature the history and literary life of the community. Working with the Cox Communications local cable affiliate, they visited literary and historic sites where local historians, authors, and civic leaders were interviewed. The history segments air on American History TV (AHTV) on C-SPAN3 and the literary events/non-fiction author segments air on BookTV on C-SPAN2. http://www.c-spanvideo.org/program/305778-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/305778-1 Wed, 16 Jan 2013 00:00:00 GMT Kenneth Goldstein talked about the latest technologies in customized political advertising used by political parties and election campaigns, including microtargeting. Microtargeting uses direct marketing data mining, i.e., online and office data collection, to track individual voters and identify potential supporters. He also responded to telephone calls and electronic communications. Candidates' ads were shown throughout the program. C-SPAN Radio's Nancy Calo read news headlines at the end of the program. http://www.c-spanvideo.org/program/304595-4 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/304595-4 Wed, 16 Jan 2013 00:00:00 GMT Speakers talked about the impact of negative political advertising on the 2012 election. Topics included the history of negative ads, the number of ads being put out in 2012, and how those ads affect people's views on politics. They played several television commercials from past presidential elections and responded to questions from the audience. http://www.c-spanvideo.org/program/304576-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/304576-1 Wed, 16 Jan 2013 00:00:00 GMT Campaign advertisements from the Romney and Gingrich campaigns in Florida were shown. http://www.c-spanvideo.org/program/304036-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/304036-1 Wed, 16 Jan 2013 00:00:00 GMT Campaign advertisements for Newt Gingrich and Mitt Romney were shown. http://www.c-spanvideo.org/program/303996-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303996-1 Wed, 16 Jan 2013 00:00:00 GMT http://www.c-spanvideo.org/program/303877-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303877-1 Wed, 16 Jan 2013 00:00:00 GMT Telephone lines were open for comments on the New Hampshire primary. A campaign ad by Governor Rick Perry was shown. A political ad attacking former Ambassador Jon Huntsman in favor of Ron Paul was shown. Representative Ron Paul disavowed the ad. http://www.c-spanvideo.org/program/303559-2 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303559-2 Wed, 16 Jan 2013 00:00:00 GMT http://www.c-spanvideo.org/program/303517-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303517-1 Wed, 16 Jan 2013 00:00:00 GMT A Romney campaign advertisement was shown. http://www.c-spanvideo.org/program/303468-4 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303468-4 Wed, 16 Jan 2013 00:00:00 GMT A Paul campaign advertisement was shown. http://www.c-spanvideo.org/program/303468-2 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303468-2 Wed, 16 Jan 2013 00:00:00 GMT Steve Scheffler, president of the Iowa Faith and Freedom Coalition, spoke by uplink from Des Moines, Iowa, about the role that Christian conservatives play in the Iowa caucuses; the issues they feel are most important; their enthusiasm toward this year's Republican candidates; his views on those candidates campaigning in Iowa; and the latest developments in the state with three days to go before Caucus Day. The Iowa Faith & freedom Coalition has not endorsed any candidate in this year's caucuses. He responded a television ad being aired by the Democratic National Committee attacking former Governor Mitt Romney and to telephone calls and electronic communications. http://www.c-spanvideo.org/program/303454-3 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303454-3 Wed, 16 Jan 2013 00:00:00 GMT Presidential nomination campaign advertisements from the Rick Perry, Rick Santorum, and Michele Bachmann campaigns, aired just prior to the Iowa caucuses. http://www.c-spanvideo.org/program/303461-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303461-1 Wed, 16 Jan 2013 00:00:00 GMT http://www.c-spanvideo.org/program/303457-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303457-1 Wed, 16 Jan 2013 00:00:00 GMT Robert Mann talked about his book [Daisy Petals and Mushroom Clouds: LBJ, Barry Goldwater, and the Ad that Changed American Politics]. The 1964 ad for the presidential election campaign of Lyndon Johnson featuring a little girl plucking a daisy followed by images of nuclear destruction that became known as "The Daisy Girl Ad" was shown. It is often cited as one of the most important campaign commercials ever created. Other ads were shown in the background as Robert Mann talked about the 1964 election and the role of advertisement. C-SPAN's Local Content Vehicles (LCVs) made a stop in their "2011 LCV Cities Tour" in Baton Rouge, Louisiana, on November 27-December 2 to feature the history and literary life of the community. Working with the Cox Communications local cable affiliate, they visited literary and historic sites where local historians, authors, and civic leaders were interviewed. http://www.c-spanvideo.org/program/303241-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303241-1 Wed, 16 Jan 2013 00:00:00 GMT Telephone lines were open for comments on news of the day and the 2012 presidential nomination process. http://www.c-spanvideo.org/program/303436-2 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303436-2 Wed, 16 Jan 2013 00:00:00 GMT WJ1229E - Ads from Bachmann, Perry & Santorum http://www.c-spanvideo.org/program/303432-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/303432-1 Wed, 16 Jan 2013 00:00:00 GMT On September 7, 1964, at approximately 9:50 p.m. NBC ran an ad for the presidential election campaign of Lyndon Johnson. The advertisement, featuring a little girl plucking a daisy followed by images of nuclear destruction, became known as The Daisy Girl Ad, and is often cited as one of the most important campaign commercials ever created. Professor Robert Mann, author of the book [Daisy Petals and Mushroom Clouds: LBJ, Barry Goldwater, and the Ad that Changed American Politics], was joined in discussion by the actress who portrayed the Daisy Girl and the commercial's art director. The campaign commercial, originally called "Peace, Little Girl, and several other ads from the Johnson campaign were shown. The panelists also responded to questions submitted by members of the audience. http://www.c-spanvideo.org/program/302628-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/302628-1 Wed, 16 Jan 2013 00:00:00 GMT Robert Mann showed many print and television ads as he lectured on the history of political advertising. Topics included the themes continuously used in political campaigns. He also emphasized the changes in advertising catalyzed by the iconic 1964 "Daisy Girl" television commercial produced by the presidential campaign of Lyndon Baines Johnson. http://www.c-spanvideo.org/program/299242-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/299242-1 Wed, 16 Jan 2013 00:00:00 GMT Former Nixon administration lawyer and speech writer, Ben Stein, talked about the legacy and achievements of Richard Nixon and his personal encounters with the president. This was the keynote dinner address of the sixth of the "Richard Nixon Legacy Forums" held to celebrate the 20th anniversary of the Richard Nixon Library and Birthplace, now the Nixon Presidential Library and Museum. http://www.c-spanvideo.org/program/295352-2 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/295352-2 Wed, 16 Jan 2013 00:00:00 GMT Television advertisements for candidates in the Louisiana Senate campaign were shown. http://www.c-spanvideo.org/program/296297-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/296297-1 Wed, 16 Jan 2013 00:00:00 GMT Television advertisements for candidates for governor of Rhode Island were shown. http://www.c-spanvideo.org/program/296271-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/296271-1 Wed, 16 Jan 2013 00:00:00 GMT Patricia Murphy and Vaughn Ververs talked about the 2010 campaigns at the national and statewide levels, the tea party movement, the political mood of the nation, key issues affecting voters, jobs and the economy, and other issues. They responded to a video clip of Senate Minority Leader Mitch McConnell (R-KY) campaigning in West Virginia and to clips posted on the Web sites of the Senate candidates in Nevada and to ads from the Senate candidates in Pennsylvania. They also responded to telephone calls and electronic communications. Current political cartoons were shown at the end of the program. http://www.c-spanvideo.org/program/296196-5 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/296196-5 Wed, 16 Jan 2013 00:00:00 GMT A television advertisement for Sharon Angle's U.S. Senate campaign was shown. http://www.c-spanvideo.org/program/296194-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/296194-1 Wed, 16 Jan 2013 00:00:00 GMT Campaign commercials from candidates in the Nevada U.S. Senate race were shown. http://www.c-spanvideo.org/program/296028-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/296028-1 Wed, 16 Jan 2013 00:00:00 GMT Bill Adair talked about a series of "attack ads" from the 2010 midterm elections. Topics included what is true or false about the ads, and the impact of negative ads during a campaign. He also responded to telephone calls and electronic communications. http://www.c-spanvideo.org/program/295917-5 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/295917-5 Wed, 16 Jan 2013 00:00:00 GMT Amy Gershkoff spoke to students about political advertising, campaign messaging, and micro-targeting various constituencies to raise funds and motivate voters. http://www.c-spanvideo.org/program/295555-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/295555-1 Wed, 16 Jan 2013 00:00:00 GMT Campaign commercials for candidates in the Pennsylvania U.S. Senate race were shown. http://www.c-spanvideo.org/program/295574-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/295574-1 Wed, 16 Jan 2013 00:00:00 GMT Evan Tracey talked about the impact of political ads on the upcoming midterm elections. He also discussed the messages that ads send and voter response to them, and he responded to telephone calls and electronic communications. Several political ads were shown, including one that is a response to Sarah Palin's "Mama Grizzlies" ad. This program was part of a week-long "Washington Journal" series on politics. The product IDs for the other parts are 295275-6, 295298-5, 295311-5, and 295243-5. http://www.c-spanvideo.org/program/295255-5 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/295255-5 Wed, 16 Jan 2013 00:00:00 GMT A campaign ad was shown from Senate Majority Leader Harry Reid, as well as an ad from former Nevada State Representative Sharron Angel, who was contesting his seat in the U.S. Senate. http://www.c-spanvideo.org/program/294443-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/294443-1 Wed, 16 Jan 2013 00:00:00 GMT http://www.c-spanvideo.org/program/294039-1 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/294039-1 Wed, 16 Jan 2013 00:00:00 GMT A commercial advertisement by an interest group in the health care reform debate was shown. Americans United for Change released this ad on November 18, 2009, responding to ads targeting Representative Murphy (D-CT) for his vote on the Health Care bill. It aired on local stations in the Hartford, Connecticut, area. Versions of this ad also responded to ads targeted at other legislators. Americans United for Change is a "progressive" organization that advocates for a wide range of progressive initiatives. They released this ad as well as others during the week in a $1.7 million ad buy to counter ads by Employers for a Healthy Economy and the 60plus organization. http://www.c-spanvideo.org/program/288351-45 info@c-spanarchives.org (National Cable Satellite Corporation) http://www.c-spanvideo.org/program/288351-45 Wed, 16 Jan 2013 00:00:00 GMT